Applovin achieves global scale with high-performance bare-metal IaaS

Business Challenge

Applovin is a fast-growing mobile advertising platform that provides highly personalized recommendations, offers and promotions to mobile consumers. As a Demand Side Platform (DSP), Applovin requires a high-performance, scalable infrastructure to process more than 50 billion ad requests and 60 terabytes of data every day.

Solution

Applovin uses Internap’s bare-metal AgileSERVER, colocation and Performance IPTM service to create its high-performance hybrid infrastructure.

Results

  • Significant cost savings as a result of performance improvements and low-latency bare metal IaaS
  • Faster scale and growth with better geographic diversity and global data center locations
  • Access to OpenStack tools for ease of infrastructure management
  • Faster data processing and data transfer